The Solar Electric Power Association (SEPA) has appointed Eran Mahrer to the newly created position of vice president of utility strategy. In this role, Mahrer will lead SEPA's efforts in engaging utilities to develop best-in-class solar strategies and practices. He will work closely with utility leaders, regulators, developers and other key stakeholders to position solar energy as a core resource for utilities.
Prior to joining SEPA, Mahrer served as Arizona Public Service Co.'s (APS) director of renewable energy and resource portfolio planning. In his 10 years with APS, he led the company's renewable energy strategy, renewable and customer program resource planning, regulatory interface on renewable issues and implementation of all renewable programs.
Mahrer was also responsible for the development and successful implementation of APS' customer programs for distributed renewable energy, including photovoltaics and solar water heating. He currently serves on the board of managers for Solar Energy Trade Shows, and previously served on the board of directors of SEPA and the Arizona Solar Energy Industry Association.