Panasonic Eco Solutions North America has introduced a new solar panel installer program, which the manufacturer says will allow installers to take advantage of valuable marketing, training and partner support initiatives to help develop their businesses.
According to the company, the continued growth of its HIT solar panel brand prompted this new program, and it will consist of two separate categories: “Authorized Installer” and “Premium Installer.”
Panasonic says authorized installers will earn a number of benefits, beginning with a financing program that will provide increased fiscal flexibility and funding. In addition, participating installers will have access to advanced sales lead generation courtesy of the Panasonic Solar website. The authorized installer program includes the Panasonic HIT Starter Pack, which consists of HIT apparel and customer brochures, as well as training and workshops to augment the installer’s knowledge of Panasonic HIT products. The installing company’s name will also be featured on the Panasonic Solar Installer Finder.
“Premium Installers” will earn the same benefits, plus exclusive business opportunities, such as joint press releases and marketing materials shared by Panasonic and the installer. These installers will also have access to joint public relations initiatives with Panasonic, as well as preference in generated leads.