Broadway Renewable Strategies Creates ‘Performance Solar’ Business Unit


Broadway Renewable Strategies, a Boston-based electrical construction company, has hired Carter Wall to lead a newly created business unit called Performance Solar.

The new department will offer commercial solar owners strategies for optimizing revenue from their solar investment, Broadway Renewable Strategies says. Wall's responsibilities will include the design of new tools to help commercial solar owners maximize their income from solar operations, including performance monitoring and enhancement services and options for lowering remaining power supply costs.

Wall previously served as executive director of the Massachusetts Renewable Energy Trust (now part of the Massachusetts Clean Energy Center), where she oversaw the transition of solar incentive programs to a market-based system and managed the building of the state's tracking system for solar renewable energy credit reporting and production. Prior to joining MassCEC, she served as executive vice president and chief operating officer of PowerOptions Inc.

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